Before we can answer the question posed in the title, we need to define what organic SEO is. The definition of the word organic is: Of, relating to, or derived from living organisms. Over the years, the word organic has come to include anything that is “all natural.” For search engine optimization to be all natural, it basically means that it is happening with very little input from you as the webmaster.

 

Is Organic SEO Even Possible?

In my opinion, it is possible that organic SEO will be enough to get you ranked well in search engines but it is not very likely and it is certainly not a reliable path to take. SEO Hoboken services consists of creating great content and making sure you do all of your on page optimization properly. When it comes to off page search engine optimization i.e. back links, that should be left to other people.

In organic SEO the “all natural” form of search engine optimization means that other people are linking to your site because that back link is a vote for your site, telling the search engines that your site is worth ranking. Voting for your own site would be somehow wrong.

Organic SEO Store
If you adhere to Google’s Webmaster guidelines, organic SEO is the only way to optimize your site for the search engines. You create great content, you make sure you have all of your title tags, H1 tags, image alt tags and the rest of your on page optimization done properly and if your content is worthy, other people will link to you. However, most marketers will tell you that the “Field of Dreams” method of search engine optimization will not work.

In the movie “Field of Dreams” the title character keeps hearing the line “if you build it, they will come” which inspires him to build a baseball diamond in his cornfield. It may have worked in the movies but “if you build it, they will come” does not work so well when it comes to getting your site to rank in the search engines.

White Hat Versus Black Hat SEO

In the old Western movies, the good guys always wore white hats and the bad guys always wore black hats. Therefore, White hat equals good and black hat equals evil. When it comes to search engine optimization, White hat SEO is the “good” way to do things and it is pretty much synonymous with organic SEO .

Blackhat SEO is using every dirty trick in the book to fool the search engines into ranking your site. The middle ground could be called gray hat SEO and if you build any back links yourself, you’re probably in more of a gray area.

There are some link building techniques that will help your website rank in the search engines and that are also relatively safe to use. Many marketers would consider these types of techniques to be white hat SEO but again, if you adhere to Google’s Webmaster guidelines, any link building would be considered gray hat at best.

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